This motif is about a company?s damage strategy for developing relationships with their clients and how those strategies are the key to the success of the business. This make-up will also discuss how they handle their guest?s complaints, how they provide in variationation about new or brisk convergences, how they place their orders, if they receive any other feedback for their customers and how they track their orders. Wal-Mart?s Customer ServiceIntroductionAccording to David Glass, Wal-Mart?s key to success is that it thinks like the customer, omit off a good value in product for the customer, wander the customer what he or she really wants to buy, exceeds the customer?s expectation and ensures that the customer enjoy themselves in the process. (Lisanti, 2004, ¶ 1)According to the fracture and professorship Sam Walton the word CUSTOMER is a truly main(prenominal) word to Wal-Mart it is the gospel. Wal-Mart slogan is the ?Little Things? Add Up to Trust.? Wal-Mart liv es by that slogan. (Lisanti, 2004, ¶ 3)Wal-Mart?s customer strategy is to have almost all aspect of their business centered on its customer from the greeter, the form of the install, the bar code, and the lighting of the insert, from the very complex to the very smallest set forth is done with the Wal-Mart customers in mind.
(Lisanti, 2004, ¶ 5)*Handling C*ustomer *C*omplaintsWal-Mart handles their customer?s complaints in a fast and friendly manner. I recently had a complaint in which I had purchased a defected item. I carried the item back to the store and was greeted with a smile. I explained my situation to the person that was standing at the entr! ance of the store who was checking for receipts, I was told to give him the package and go and get a exchange and bring it back to him. I found the second-stringer and... If you want to get a full essay, order it on our website:
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